Storage King, Store Local, Fort Knox, Extra Space. 20+ Australian operators. $3.70 cost per lead. 22× conversion growth.
Generalist agencies apply their standard campaign structure and report back on impressions. For most industries, that’s fine. Storage isn’t most industries.
Generalist agencies can't adjust bids when your 5×10s fill up, or know that climate-controlled searches convert differently to general self-storage queries, or pre-schedule campaigns before a seasonal peak — because they don't know when it arrives. In almost every account we audit from a previous agency we find the same two problems: campaigns bidding on unit types that are already full, and traffic going to landing pages that weren't built for storage intent.
No averages, no projections. Every figure tied to a specific operator and timeframe. Industry benchmark for storage Google Ads CPL: $35–$55.
Zero digital presence in southwest Sydney. Full funnel built from nothing. First major conversion spike at week eight. By month nine, one of the strongest storage funnels in the region.
Read case study →Campaigns already running when we arrived. Rebuilt around unit types, fixed broken attribution, tested move-in offers. $3.70 CPL inside three months.
Read case study →Complete rebuild — Storeman integration, precision PPC and suburb-level SEO, in eight months.
Read case study →Meta advertising at scale across a national network, at $18.50 CPL against an industry benchmark of $35–55. Store-level precision without losing efficiency across the portfolio.
Read case study →One brief, one data set, one account manager across all ten disciplines.
Search, Shopping and YouTube campaigns built around buyer intent — not traffic volume.
Map pack rankings and organic growth that compounds month after month.
Be found when customers ask ChatGPT, Perplexity and Google AI Overviews.
Conversion-focused sites, built to turn storage searches into enquiries.
Creative direction, video and 3D production — including national television campaigns.
Attribution fixed first, then reporting that ties spend to occupancy.
Facebook, Instagram and Meta ads that reach buyers before they search.
Behavioural targeting that puts your brand in front of people about to need you.
Custom software, operational automations and system integrations built around how your storage business actually runs.
AI chatbots trained on your facility, workflow automations, review response tools and predictive occupancy models — not generic AI, purpose-built.
Brand identity, 3D production and storage websites. Every project is connected to a specific outcome.
Brand strategy, logo system, visual identity and digital asset suite. The brand that made the marketing work harder.
2D-to-3D transformation of Storage King brand assets. Produced for national television and outperformed facility photography significantly on Meta CTR.
Real-time availability and online booking connected to Storeman from day one. Suburb pages, unit size guide and full attribution stack.
We review campaigns, local SEO, website and top three competitors. Written findings.
No cost · No obligation
Unit-mix logic, seasonal calendar and channel plan mapped to your facility.
Data-backed · Market-specific
Campaigns, landing pages and attribution set up before spend scales. One account manager across marketing, creative and development.
Full-service · One team
CPL and CVR by unit type, tied to actual occupancy — reviewed monthly. When something works, we scale it fast.
Transparent · Outcome-linked
★★★★★ 5.0 across 20+ storage operators.
Jigsaw genuinely understands storage. They knew what a unit mix was before we had to explain it. Within three months our cost per lead dropped to $3.70. We'd never seen anything close to that from any previous agency.
Operations Manager — Extra Space Storage, Melton
The website redesign and Storeman integration changed everything. Then the Ads and SEO results came in — 10× conversions, 84% drop in cost per lead. That combination of web and marketing under one roof is genuinely rare.
Owner — Ingleburn Self Storage
We launched with zero online presence. Nine months later, conversions were up 22 times and cost per lead down 84%. They built the whole thing — ads, SEO, content, reporting. They're the reason we're busy.
Director — Campbelltown Storage
We review your campaigns, local SEO, website and top three competitors. Written findings. 2–3 hours of actual work. No charge, no pitch.
Response within one business day. No lock-ins. No automated sequences.
Case Studies
